Showing posts with label advertisements. Show all posts
Showing posts with label advertisements. Show all posts

Tuesday, September 30, 2008

from the PD: how dare you say no to our big accounts!

The Plain Dealer editorial board inveighs against politicians who voted against a congressional give-away to some of the PD's major advertising accounts.

The irony is that, if the PD had had the guts to "just say no" in the first placeto the influencers behind the tainted advertising dollars, we might not all be in the pickle we're in today.

This "just say no" idea applies not only to the foreclosure mess but also to the MedicalMartConventionCenter sellout. The PD has not been an advocate for this community for a good long time, and it shows.

When it comes to advertising, they do not discriminate, except against the best interests of the majority of the public.

Sunday, September 28, 2008

alternative business stationery: advertisements for yourself

The Crane Insider: The Amazing Calling Card Phenomenon -- I got some gentleman's calling cards from Crane's earlier this year. They're a welcome counterpoint to the traditional business card, which for me has gotten too cluttered, too hidebound, and obfuscated by disclaimers and clarifiers.

With a calling card, I don't have to get anybody's approval about how I present myself to the public. I used to use the calling card as an augmentation to the business card, and now the trend has reversed--the business card is the exception, and the calling card is the standard. It also takes away the appearance of my soliciting business or importuning financial opportunity.

The stock and the engraving are so much better quality as well.

At the link, read what Crane's Insider himself has to say about the phenomenon as it manifests among the generational segments.