e24 Transcription - » 5 Reasons to Transcribe Your Podcast--I left another reason with the e24 people as well, and it was--
Here's another reason: people can scan ahead (go fast-forward) on text-based content to see what's interesting to them, and what might be boring or nonproductive. With a podcast, that's not really possible. It is possible to read faster, but it is not possible to listen faster, unless you ratchet it up to something like Alvin and the Chipmunks.
I got this particular listener/reader/consumer preference this past Monday, in detail, from one of our old friends, Dr. Joe Foley, age 90, who has also appeared on MeetTheBloggers this past May. (http://www.meetthebloggers.net/2006/05/31/meet-the-bloggers-dr-joe-foley/)
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